OverActive Media – the parent company of Splyce and Toronto Defiant – has made a key hire in the form of Jason Toledano, bringing him in as its Chief Financial Officer.
In a release, Toledano described himself as a “gamer-in-training,” implying that while he’s not well-versed in the esports industry yet, the intention to change that is there.
Chris Overholt, President and CEO of OverActive Media discussed the hire in a release: “We are delighted to welcome Jason to our expanding global esports business. As we continue to redefine the sports and entertainment sector with eight teams in five countries, we needed a leader with strong financial and operational focus. That is exactly the type of experience that Jason brings to our team and will be able to contribute to our enterprise.”
Toledano is experienced in finance and operations, previously serving as the CFO of Weston Foods and as SVP of Audit and Risk Management at Loblaw Group. OverActive Media’s new hire is an Executive MBA graduate from the Ivey School of Business and also holds an Honors degree in Administrative Studies.
Toledano commented: “I am honoured to be joining Overactive Media, and thrilled to be working alongside such a talented team of professionals. This team is forging a path as a global leader in the esports space, and I look forward to contributing to the continued growth of our business.”
OverActive Media was among five companies that were announced by Activision Blizzard to have acquired a spot in the upcoming franchised Call of Duty league earlier this month. Having obtained the Toronto franchise, it will be joined by teams named after Atlanta, Dallas, New York, and Paris. As things stand, this makes OverActive Media the only company to own franchises in League of Legends, Overwatch, and Call of Duty.
Esports Insider says: OverActive Media has wasted no time in building itself up in the industry. From bringing The Weeknd into its ownership group to hiring executives from well-known companies, it has been making some interesting moves for a while now.