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The Coalition partners with PGL to operate Gears 5 esports

Tournament organiser PGL will operate the 2019-2020 season of Gears 5 esports. PGL has partnered with The Coalition to operate three major events that lead into a World Championship, as well as a number of regional events. Photo credit: ELEAGUE Gears 5 – the upcoming instalment in the long-running Gears of War franchise – will be […]

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ESI Sponsor Spotlight – June 2019 Edition

Sponsor Spotlight is a monthly series here at Esports Insider that highlights  the top sponsorship or partnership stories from the previous month. The main aim is to highlight some of the biggest things happening in esports, be those new non-endemic partnerships or extensions of major deals. Big deals lead the way as we look back […]

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Riot Games adds Caffeine as streaming partner of LCS

Riot Games has appointed social broadcasting platform Caffeine as an official streaming partner for its North American league, League of Legends Championship Series (LCS). The deal isn’t exclusive, meaning that the LCS will still be broadcast on Amazon-owned platform Twitch. Image credit: Riot Games Matt Archambault, Head of Esports Partnerships and Business Development for North America at […]

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This week in esports: MLB, Team SoloMid, Call of Duty, Overwatch League

Activision Blizzard has hired new figureheads for its esports leagues, Team SoloMid has renewed its well-received partnership with Logitech G for three more years, and Major League Baseball is getting into esports but with a twist. Here are the most important and surprising stories from this week in esports. We also have a twice-weekly newsletter […]

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Immortals and MIBR renew MTN DEW AMP GAME FUEL deal

Immortals Gaming Club has renewed the partnership between two of its properties – Immortals and MIBR – and PepsiCo brand MTN DEW AMP GAME FUEL for another year. The deal includes the creation of content and will see the energy drink brand continue to act as a jersey sponsor for both Immortals and MIBR. Esse ano […]

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Riot Games adds U.GG as partner of This or That segment

Riot Games has named League of Legends statistics and data visualisation service U.GG as a partner for its LCS segment, ‘This or That.’ The deal will see U.GG incorporate data into the weekly podcast and host a live version of the show at the LCS Summer Finals. Image credit: Riot Games Matt Archambault, Head of Esports Partnerships […]

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Esports Awards 2019 to be hosted at Esports Stadium Arlington

The fourth iteration of the Esports Awards will be hosted at the Esports Stadium Arlington on November 16th. Another change that comes alongside the new venue in Arlington, Texas is that the general public will be able to purchase tickets for the show for the first time. Logo credit: Esports Awards Esports Awards has been […]

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UGC to take Halo Classic to Atlantic City

Tournament organiser Ultimate Gaming Championship (UGC) is bringing back its Halo Classic series and taking it to Atlantic City. The tournament, which is being hosted in partnership with Halo Championship Series (HCS), will be played on Halo 3 and have a $50,000 (£39,947.25) prize pool. Photo credit: UGC Taking place at Bally’s Atlantic Hotel & Casino on […]

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Overwatch League finds new Commissioner in Pete Vlastelica

Activision Blizzard has appointed Pete Vlastelica as the new Commissioner of the Overwatch League. Vlastelica will retain his position as President & CEO of Activision Blizzard Esports Leagues alongside his new role overseeing the league. Photo credit: Overwatch League Before joining Activision Blizzard in September 2016, Vlastelica held high positions at FOX Sports and its digital arm for […]

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Misfits Gaming and Outerstuff to launch esports apparel venture

Miami-based organisation Misfits Gaming and Outerstuff LLC, a manufacturer of licensed youth sports apparel, have partnered to create a global esports apparel venture. The venture – which is yet to be named publicly – will begin with a new line of licensed apparel for both Misfits Gaming and its Overwatch League franchise Florida Mayhem. Photo credit: Misfits […]